We were asked to do an exploration on one of the world’s biggest DJ’s, DJ Tiesto. After Midnight Productions was looking for something completely different that what was currently being used for promotions.
Co-Creative, art direction, design + concepts.
Client: DJ Tiesto + After Midnight Productions
Craft brewing is one of the most crowded and competitive industries today.
Prospectors Brewing Company is a proud member of the historic community of Mariposa, California. The community relationship with California goes back to the early days of gold rush and mining. Their Brew Master, Justin Burnsed, contacted us to collaborate with them to create a new identity, packaging system, collateral materials. All these tools would help make their brand resonate their community and culture.
LCA (Last Chance for Animals) came to us asking if we could collab on doing an online and printed invite honoring and presenting John Paul DeJoria (Paul Mitchell Systems + Patron Tequila) with the Albert Schweitzer Award for Humanitarianism. We had a tight deadline to meet and we rocked it and our client loved this concept and design.
DL&Co. approached us to concept and design a new line of product candles that would fit within their current house of products. We conjured up and produced Occult Science, built around the mythos of secret societies, a pinch of black magic, the holy grail, judaism, paganism and some heavy rock and roll!
Client: DL&Co.
Concept + design. Information graphics conceptualization.
Client: Chromatic
Jessica Tedder | Executive Producer
Concept, art direction, design + production. Unique leather accessories company WOLFHARDT making custom one-offs.
Client: Wolfhardt | Matthew Pennock
We had the great honor of working with entire band on this project for their US launch. Trainwreck is a local cult band in the Los Angeles area and they wanted to collaborate for their upcoming EP release and tour. We came up with a retro theme for the photoshoot and concept of the CD jewel case and tour poster.
Creative, art direction + design.
Client: Trainwreck | Kyle Gass
Concept, art direction + design. Book cover and poster.
Client: Mark Simmons
Creative, art direction and designs. Custom letterpressed Save The Date Invites. Natalie and Michael held a beautiful wedding in St. Helena, CA. The invitation was put inside a custom wine box with an accompanied letter pressed card adhered to the inside of the lid, giving individuals a list of hotels in the area.
Client: Natalie & Michael Hale
Challenge: How to bring attention to the education system in the United States at a global level?
Answer: You crop circle the world of course!
The Stand Up campaign is about brining awareness that the education system in the United States is broken and it needs to be fixed. We divided a 2 part roll out system to launch the Stand Up Initiative.
Part 1:
Go around the world and crop circle the top 25 country per their rankings of 1st to 25th. With the use of YouTube at the time being the initial onset of viral messaging, we would make 25 different accounts in each country to post videos about these mysterious markings popping up.
Part 2:
20 city concert/rally starting off in New York City and ending in Los Angeles. We also came up with a mobile message about the drop-out rate which would be a giant ticker on the back of a industrial truck counting and tracking the amount of people that had dropped out from the beginning to the end of the tour. A third reach would be in the form of print and television advertising speaking to the demographic of the USA about how the current education system was a big industrial factory farm pumping out uneducated and unprepared individuals.
Co-Creative, art direction, design + concepts.
Client: STAND UP | Bill & Melinda Gates Foundation
Collaborated with our clients to promote the partnership between Starbucks and Project(RED). The campaign consisted of focusing on 3 major cities in the United States. We created 45 unique campaign systems through the use of WildPostings through Seattle, Los Angeles and New York City.
Client: CAA & Starbucks
Collaborated with the Free Press to design and produce their campaign for Controlling The Media. We pitched multiple directions with them deciding on the direction of showing how the media is a puppet controlled by others.
Agency: BenensonJanson
Art direction and design. Collaborated with BenensonJanson for the initial phases on concepts & campaign project.
Agency: BenensonJanson
Hollywood’s dirty little secret! We were asked to help launch this brand into the world. We developed a look and style that emphasized what Hollywood was all about, the glitz and the glam and everything in between. We invoked the feel of high-end luxury perfumes and colognes as a way to be THE most disruptive brand in the skin care industry. We helped garner this brand the accolades of being awarded best facial mask in Neiman Marcus as well as one of SEPHORA’s Hot Now products, which then helped garner the brand with the coveted #1 Best Mask at the CEW Awards, 3 years in a row.
Due to our initial branding and marketing of this brand, we helped the brand to set itself up to be acquired by Estee Lauder, only 5 years after its launch.
Creative, art direction, design & production on packaging and various marketing materials.
Client: GLAMGLOW Inc.
Concept + design. Visual graphics conceptualization.
Client: Chromatic
Jessica Tedder | Executive Producer
